Richmond Virginia’s Preferred Engagement Ring Source
No pressure, personal service, lower price. Whether you prefer a completely custom designed ring or a ready-made piece, Cheryl can help you throughout the entire process.
Service, Comfort, and Expertise
Shopping for an engagement ring can be a daunting task, which is why I’ve set up my business to help guide you through your process one-on-one, in a low-stress environment.
When you visit with me, all of my attention is directed to you. Whether you want an engagement ring, wedding bands, estate jewelry, an important gift, or you are treating yourself to a designer original, you have my undivided attention.
How It Works
By working with me you will save time, eliminate the frustration of shopping around, and you will never feel pressured.
Complimentary education session
I will teach you what you need to know when purchasing an engagement ring. You will look at loose diamonds for an understanding of size, clarity, color and the many characteristics that impact value, and set your buying criteria and budget.
I hand select your diamonds
I’m a member of a worldwide network of diamond suppliers. I research and hand select several diamonds that meet your criteria, and review prices before our next meeting.
Design the perfect setting
You evaluate the diamonds selected for you, and we work together to design the perfect setting, custom or from one of my designers. There is no obligation to purchase.
Featured Engagement Rings
Available in 14 karat gold, 18 karat gold, or platinum. Center stone not included in price. Please call for updated prices.
BerjK · from $4,800
BerjK · from $2,600
BerjK · from $3,000
BerjK · from $3,400
What Customers Are Saying
“I am a lifetime customer now, and won’t ever use anyone else! Cheryl truly provides outstanding service, no matter the occasion.”
From Cheryl’s video testimonials:
Cheryl’s Story
After graduating from Virginia Commonwealth University and receiving a Master’s Degree in Education from the University of Virginia, Cheryl Fornash spent 20 years as a marketing representative for IBM. Returning to her hometown of Richmond, she spent 14 years in the retail jewelry business before starting her own venture.
As a diamond broker, Cheryl is in a world-wide network of diamond dealers with access to the very best certified diamonds, and she works with her master jeweler, Berj, on truly unique rings.
Cheryl is proud to support local charities such as Go Red For Women, American Heart Association, VCU Massey Cancer Center, Children’s Hospital, The Doorways, and Juvenile Diabetes.
I Buy Diamonds
Looking to unload some old diamonds? We offer competitive pricing on buying your diamonds.
Financing Options Available
Flexible financing options are available. Ask Cheryl about the details when you book.
Visit Cheryl by Appointment
Alan Furs Plaza, 10300 West Broad Street, Suite A, Glen Allen, VA 23060